JTBC 새로고침
JTBC divorce camp이혼의 갈림길에 있는 부부들이 이혼을 준비하는 ‘새로’, 관계를 회복하는 ‘고침’ 을 겪는 이혼 숙려캠프 프로그램입니다.
‘새로’와 ‘고침’의 메세지를 상반된 스토리와 컬러를 이용해 표현했습니다.
‘Divorce Camp’ is a relationship intervention program following couples at the brink of divorce through two paths: ‘Reset’ (preparing for separation) and ‘Restore’ (rebuilding connections).
The dual narrative of ‘Reset’ and ‘Restore’ is visually conveyed through contrasting color schemes and storytelling methods.
[Content Title Package Design]
- Opening
‘새로’와 ‘고침’의 메세지를 상반된 스토리와 컬러를 이용해 표현했습니다.
‘Divorce Camp’ is a relationship intervention program following couples at the brink of divorce through two paths: ‘Reset’ (preparing for separation) and ‘Restore’ (rebuilding connections).
The dual narrative of ‘Reset’ and ‘Restore’ is visually conveyed through contrasting color schemes and storytelling methods.
[Content Title Package Design]
- Opening
/ Opening
/ Styleframe
Client : kakao entertainment
Executive Director : Jeong-A Shin
Production : moggstudio
Crerative Director : Da-jeong Kim
Title Illustration, Animation : Da-jeong Kim




